Chick-Fil-A Loses Its Trademark Crusade Against “Eat More Kale” Slogan

Originally posted on Consumerist:

The Eat More Kale guy, as see on EatMoreKale.com. The Eat More Kale guy, as seen pointing to his himself on EatMoreKale.com. The last we heard from the “Eat More Kale” guy in his battle to bring veggie-themed T-shirts to the masses, he’d lost a round to the Goliath that is Chick-fil-A after the U.S. Patent and Trademark Office gave him a preliminary “no” in 2013. But it looks like David will still come out on top in this situation, as he was just granted the trademark for his phrase.

Chick-fil-A has been waging war against the kale guy since 2011, when the company threatened to sue the Vermont folk artist for using the slogan on his line of T-shirts.

The food fight seems to be over now, as the guy thanked supporters outside the Vermont Statehouse this week, saying the USPTO granted his application to trademark the phrase he says promotes local agriculture, reports the

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